Explore YSB
EXPLORE YSB HAIR CARE
We Take the Guesswork Out of Healthy Hair.
Professional hair and scalp care, intentional products, education, experiences and beauty-career opportunities—all in one place.
WHAT ARE YOU LOOKING FOR TODAY?
HEALTHY HAIR + SCALP CARE
Go beyond simply getting your hair styled. Our healthy-hair experiences combine professional consultation, microscopic scalp analysis, customized treatments and realistic guidance for caring for your hair at home.
BOOK HEALTHY HAIR + SCALP CARE
BOOK WITH A YSB SALON PROFESSIONAL
SHOP YSB HAIR CARE
Discover simple, intentional products created to support moisture, softness, shine and healthy length retention.
SHOP HAIR CARE
EVENTS + EXPERIENCES
FIND YOUR PERFECT BLEND
A Custom Hair Oil Experience
October 10, 2026 | Crofton, Maryland
Learn what your hair and scalp actually need, create your own customized 2 oz oil blend and enjoy an interactive evening of education, mocktails, light bites and connection.
GET HAIR OIL EXPERIENCE TICKETS
CAREERS + SALON SUITES
Interested in growing with YSB Salon Studios? Explore opportunities for beauty professionals, aspiring stylists and independent salon-suite renters in Crofton, Maryland.
VIEW CAREER OPPORTUNITIES
EXPLORE SALON SUITES
STAY CONNECTED
Receive healthy-hair education, product updates, upcoming events and YSB opportunities directly in your inbox.
JOIN THE YSB COMMUNITY
YSB Hair Care
Crofton, Maryland
Led by Yelena Cottrell
Senior Cosmetologist & Board Certified Trichologist
Stylz Boutique
Grow That Hair, Sis!
- Regular price
- $27.00 USD
- Regular price
-
- Sale price
- $27.00 USD
- Unit price
- per
Share
So many women are told to “just be consistent,” buy more products, or follow viral trends yet no one explains the foundation of real growth. This e-book changes that.
Pre-Sale Timeline Pre-Sale Opens: Friday, February 28 Pre-Sale Closes: Sunday, March 9 Official Launch Date (Price Increases):Tuesday, March 11Pre-Sale Details Format: Digital PDF Release Date: Tuesday, March 11Pre-Sale Price: $27 Launch Price: $37Pre-Sale Bonuses (Included at $27)• 30-Day Growth Tracker• Routine Builder Checklist Bonuses are only available during the pre-sale window.
View full details
Postpartum Shedding — What No One ExplainsDuring pregnancy, estrogen stays elevated.
That keeps your hair in the growth phase longer than usual.
After delivery, hormones shift.
All the hair that was “paused” moves into shedding at once.
It feels dramatic — but it’s biological.
Pre-order Grow That Hair, Sis by Yelena Stylz — a science-backed guide to hair growth, retention, postpartum shedding & traction awareness. Pre-sale $27.
-
Inside you’ll learn:
- How the hair growth cycle really works
- Why postpartum shedding feels sudden (and what’s normal)
- How tight braids, rubber bands, and tension from childhood can affect follicles long-term
- The difference between growth and retention
- When to use protein vs. moisture
- How porosity affects the products you choose
- What blood tests to request (iron, vitamin D, thyroid, hormones)
- Why hair is not a priority organ — and how that impacts growth
- When to stop DIY and see a professional
This is education you can apply immediately.
-
Why I Wrote ThisIn my chair at YSB Hair Care, I see the same patterns over and over:
- Deep conditioning without heat
- Protective styles installed too tight
- Iron deficiency ignored
- Products layered with no real cleansing plan.
When we simplify the routine, reduce tension, correct deficiencies, and stay consistent — hair responds.
Healthy hair isn’t random.
It’s intentional.
-
In this book, I explain:
- What’s normal
- What’s excessive
- What to avoid during this time
- How to support regrowth safely
- Why low-tension styling matters even more postpartum
Education removes panic.

Alopecia & Tension Awareness, we also talk about traction alopecia.
Because tight braids don’t just affect adults.
I’ve seen thinning that started in childhood from:
-Tight ponytails
-Rubber bands
-Braids installed too small and too tight
-Consistent tension on fragile edges
Early awareness changes long-term outcomes.

If You’re Tired of Guessing…Your hair is probably growing.
You’re just not keeping it.
Most women focus on growth.
The real issue is retention, tension, and internal health.
What This Book Actually Teaches
This isn’t about trends.
It’s about structure.
This book is for you.

About the Author
Yelena Stylz is a Board-Certified Trichologist and founder of YSB Hair Care.
With over 15 years of hands-on experience, she specializes in scalp health, retention, and sustainable growth for textured hair.
Her philosophy is simple:
Healthy hair first.
Always.
FAQ
-
Is this only for natural hair?
No. The principles apply to natural and relaxed hair.
-
Is this just for women?
The knowledge applies to everyone. This book centers African American women because of shared texture patterns, styling history, and cultural experiences.
-
Is this medical advice?
No. This is educational guidance. Medical concerns should be evaluated by a provider.
